mikkel@borgsvendsen.com
Strategist, creative communicator, writer, planner, storyteller, futurist, collaborator, observer, listener.
You can call me many things. Above all, I’m just a curious guy who enables brands and businesses to make waves by decoding the zeitgeist.
I’ve got more than 9 years of experience navigating the intersection of research, strategy, and creative execution. If anything, this has taught me that context is key.
And that, dear reader, is why my holistic approach kicks off with me plunging headfirst into an ocean of macro and micro environmental factors, category innovations, and academic research.
I believe in doing work that inspires, excites, and enables people. Simple, sharp solutions seasoned with visual and literary wit.
Among other things, my track record includes transforming start-ups into industry leaders in close collaboration with cross-functional partners; equipping researchers, academics, and politicians with innovation tools for creating a better tomorrow; and, perhaps, equally important, making people smile and laugh.
Capabilities Research Design, Trend Research, Market Research, Keyword Research, Cultural Analysis, Insights Discovery, Competitive Analysis, Ethnographic Methods, Brand Strategy, Creative Strategy, Brand Marketing, Concept and Campaign Development, Content Writing, Copywriting, Comms Planning, Design Thinking, Futures Thinking, Scenario Planning, Critical Thinking, Workshops, Presentations, Project Management & Coordination.